Shopping Campaigns

Whether Google, Microsoft Bing or other product feed platforms, Shopping Campaigns provide the best opportunity for eCommerce retailers to get their products in front of ideal buyers.

Success on the shopping platforms goes beyond ensuring the basics are in place of building and uploading your product feeds.  The key to success in selling your product is to present it in front of the right shoppers at the right time.

Once your product data feed is ready, you can use Ads to provide instant visibility.  However, it is important to ensure a robust and effective campaign structure is in place, one that uses the right bidding techniques, in order to achieve the best ROI results.

 

How can we help your business with its shopping campaigns?

Our approach is built upon 15 years experience creating, managing and optimising shopping campaigns for a wide range of eCommerce retailers. 

Literally having built projects from the ground up, we have learnt how best to structure campaigns to reach the right shoppers with the right product, drive revenue and to maximise the Return On Ad Spend (ROAS).

Key aspects of our services include:

  • Account Creation & Integration
  • Product Inventory Implementation
  • Advertising Campaign Planning
  • Campaign Structure & Build
  • Campaign Optimisation & Bidding
  • Feed Optimisation
  • Account Maintenance


Ongoing consultation with your business is vital to success. We need to understand your product offering, supply limitations and which products will have the greatest impact on your business to provide the best possible results.

Brands We've Worked With